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This Cookie Policy explains how Shaifali (“we”, “our”, or “us”) uses cookies and similar tracking technologies when you visit our website.

This policy should be read together with our Privacy Policy.

By continuing to use this website, you consent to the use of cookies as described in this policy, unless you disable them through your browser or cookie settings.


1. What Are Cookies?

Cookies are small text files stored on your device (computer, mobile, tablet) when you visit a website.

They help websites:

  • Function properly
  • Remember user preferences
  • Improve performance
  • Understand user behavior

Cookies do not typically contain personally identifiable information, but they may be linked with personal data we collect.


2. Types of Cookies We Use

a) Strictly Necessary Cookies

These cookies are essential for the website to function properly.

They enable:

  • Page navigation
  • Security features
  • Basic form functionality

These cookies cannot be disabled, as the website may not work properly without them.


b) Performance & Analytics Cookies

These cookies help us understand how visitors use our website.

They collect information such as:

  • Pages visited
  • Time spent on pages
  • Click behavior
  • Traffic sources

This data is used in aggregated form to improve website performance and user experience.


c) Functional Cookies

These cookies allow the website to remember your preferences, such as:

  • Language settings
  • Form inputs
  • User preferences

They help provide a more personalized experience.


d) Marketing & Tracking Cookies

These cookies may be used to:

  • Track browsing behavior across websites
  • Deliver relevant content or advertisements (if applicable)
  • Measure campaign effectiveness

We do not sell personal data. Any marketing cookies used are strictly for improving relevance and analytics.


3. Third-Party Cookies

Some cookies may be set by third-party services used on our website, such as:

  • Analytics tools (e.g., traffic measurement services)
  • Embedded content (e.g., maps, videos, social media plugins)
  • Hosting or security providers

These third parties may collect data according to their own privacy policies, which we do not control.

We recommend reviewing their policies separately.


4. Legal Basis for Cookie Usage (GDPR Style)

Under applicable data protection laws (including GDPR principles), we rely on:

  • Consent – for analytics and marketing cookies
  • Legitimate Interest – for essential functionality and security cookies
  • User Control – where you can accept or reject non-essential cookies

You have the right to withdraw your consent at any time.


5. Your Cookie Choices

You can manage or disable cookies in several ways:

a) Browser Settings

Most browsers allow you to:

  • Block all cookies
  • Delete existing cookies
  • Receive alerts before cookies are stored

b) Cookie Banner Controls

If available on our website, you can:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize cookie preferences

c) Opt-Out Tools

Some third-party services may provide their own opt-out options.


6. Data Retention

Cookies may remain on your device for different periods:

  • Session Cookies: Deleted when you close your browser
  • Persistent Cookies: Stored until they expire or are manually deleted

Retention duration depends on the type and purpose of the cookie.


7. How We Protect Your Data

We take reasonable security measures to protect cookie-related data from:

  • Unauthorized access
  • Misuse
  • Alteration or loss

However, no system is completely secure, and we cannot guarantee absolute protection.


8. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect:

  • Legal changes
  • Technical updates
  • Website improvements

Any changes will be posted on this page with a revised date. Continued use of the website indicates acceptance of the updated policy.


9. Contact Us

If you have any questions about this Cookie Policy or your data preferences, you may contact us through the website contact form or provided communication channels.